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First responders don’t just react—they anticipate. The same approach should apply to your social media strategy. You have a powerful tool at your disposal: social media. But using it effectively? That’s where the challenge lies. Sure, posting updates and sharing press releases is part of the game. But real engagement—building trust, reaching the right people, … Read more
As a first responder, your work often goes beyond the call of duty, and showcasing the dedication and heroism of your team can inspire your community. Video is an incredible way to connect with the public, humanize your team, and highlight the work you do. With the right approach, video can tell both individual and … Read more
In the world of emergency services, your department is more than just a team of first responders—it’s a critical community institution with a unique identity that goes far beyond uniforms and equipment. Developing a strong brand identity is essential for connecting with your community, attracting top talent, and communicating your department’s core values and mission. … Read more
The Montgomery County Hero Fund, a nonprofit organization, provides immediate and ongoing support to law enforcement officers, military personnel, firefighters, paramedics, first responders, and their families in times of tragedy. The Fund’s mission is to honor the sacrifices of these heroes by ensuring their loved ones are cared for during challenging times. However, like many … Read more
In times of crisis and everyday emergencies, first responders serve as the backbone of our communities, providing unwavering support and protection. While modern first responder marketing has evolved to include various digital platforms, the power of promotional items remains unmatched in building lasting connections and fostering community trust. Below, the 9-ONE-1 Marketing team shares why … Read more
Social media has become an indispensable tool for connecting people from all walks of life. For law enforcement agencies and fire departments, it’s no different. Social platforms like Facebook, Instagram, and LinkedIn are powerful ways to reach potential recruits and showcase the exciting career opportunities within the first responder community. Is your organization struggling to … Read more
In today’s digital age, your website is often the first impression your organization makes. Whether you’re a police department, fire station, or EMT unit, having a professional, functional, and visually appealing website is crucial for effectively communicating your mission and services to the community. At 9-ONE-1 Marketing, a leading web design company specializing in first … Read more
Public perception can have a big influence on emergency services – their operations, community support, and overall effectiveness. Whether it’s a fire department, EMS team, or police unit, how the community views and interacts with these organizations impacts everything from daily interactions to long-term funding and support. For emergency service providers, maintaining a positive public … Read more
Client Overview The Plymouth Police Department sought to enhance its recruitment efforts by driving traffic to its police exams page, a critical step in attracting new candidates. To achieve this, they partnered with our agency to create a strategic digital marketing campaign aimed at reaching potential recruits and encouraging them to apply. Campaign Overview We … Read more
In the high-stakes world of emergency response, every second counts. The effectiveness of your team’s communication, coordination, and access to vital information can be the difference between success and failure. Despite this, many emergency response teams still rely on outdated methods like photocopiers, paper files, and thumb drives to manage critical documents. In an industry … Read more